Achieving consistent growth in business without making a substantial investment is almost impossible. Growth comes with the right planning, strategies, and, most importantly, great resources to expand the customer base and build a credible brand. Anchor Group Marketing, a premium digital marketing agency, has maintained an incredible track record of delivering this to all clients and even beyond. Katherine Cunningham and Brian Tourner found Anchor Group Marketing as an initiative to leverage their years of experience and knowledge to help businesses grow.
Katherine Cunningham and Brian Tourner have a combined 40 years of experience in several business areas, such as executive management, entrepreneurship, and marketing. The co-founders of Anchor Group Marketing also possess profound knowledge of the latest technologies in the digital realm. While this combined wealth of experience, knowledge and expertise has been exclusively available to big brands and corporates, the co-founders have found a way to bring small businesses into the fold. Thankfully, this has been a blessing since the initiative began.
Anchor Group Marketing started with a passion for helping businesses scale by utilizing the power of digital media as a resource. The company offers time-tested marketing strategies that bring genuine results in record time. Anchor Group follows a method that always puts the client’s message to the right audience at the right time. However, this doesn’t mean the company stands by a general marketing formula. As seasoned entrepreneurs and marketers, Katherine Cunningham and Brian Tourner know that every business is unique. So, they tailor strategies using the latest technology and expertise to provide measurable results.
As the space continues to compete fiercely, more digital marketing firms flock in to make sky-high promises to brands. Anchor Group Marketing has stood out with its simple performance-driven method, which has brought growth to thousands of businesses. The company begins the campaign with a strong focus on generating meaningful leads. The lead generation process involves extensive brand exposure and hyper-targeted marketing. This, in turn, increases the conversion ratio and also boosts sales.
The next step in the growth strategy is automation, wherein the company develops a system that filters out most potential leads. This eventually reduced the pressure on the sales team, where they don’t have to convince the customer but instead understand the product in question and, even more, how to meet the needs of their target user. The final step is to build a solid database of customers that the business can bank upon for several years. Given the kind of influence Anchor Group Marketing creates for the client’s brand, the business becomes unstoppable even after the campaign ends.
Anchor Group Marketing has an incredible team that is always excited to work on new projects. Apart from developing incredible strategies, the marketing company also emphasizes creating killer content through visuals that instantly grab the attention of potential consumers. Anchor Group Marketing knows that bootstrapping a business starts with brand credibility, and this is where the company excels. The team works tirelessly to bring consistent traffic or appointments to businesses across all industries. The goal is to make premium marketing services accessible to small businesses, so they go from start-ups to globally celebrated brands.
Anchor Group Marketing aspires to help more businesses find growth with digital marketing. The company constantly improves its strategies and brainstorms new ideas to leverage the latest technology and trends to help brands scale.